In a highly competitive industry that is rapidly transforming, retailers need to enhance the consumer experience, streamline inventory processes and reduce shrinkage. Because of its potential benefits, many of the world's largest retailers have mandated RFID tagging for pallets and cases shipped to their distribution centers. Our solutions for retail provides you with the data and tools you need to make real-time decisions. Our solutions not only provide benefits to the retailers but also extend the technology to the consumers via innovative applications like the digital closet.
A large expense on advertising and promotions is frequently undermined due to unavailability of promotional products on the shelf. RFID based systems can provide the needed track and trace mechanism for such an high intensity, time bound operation. Our applications ensure the movement of promotional items in store are in synch with the marketing plan prescribed by the company.
Smart shelf technology can be deployed to automatically generate alerts when an item on the shelf is out of stock from the shelf but is available in the backroom. This approach has shown a tangible return on investment via increased sales and has resulted in higher customer satisfaction.
Customers can now create their own and private digital closet that captures their activities while at the store. All the effort spent in browsing various items is stored in a web based repository that can be later visited for an actual purchase. Many stores have found this approach as an effective bridge between online retailing and floor retailing. Customers have shown increased loyalty to stores providing this feature.